Sisu Group is a fast-growing iGaming startup with over 170 team members and offices in Tallinn and Malaga. We are on a mission to redefine the future of iGaming and sports betting by building cutting-edge technology and next-generation player experiences - In 2024, ReSpin.com and Epicbet.com were successfully launched. Backed by €21M in secured funding, the majority of our company is owned by the people building it, our team. Sisu promotes a collaborative, non-corporate culture, offering competitive salaries with stock options to match.

Are you a data-driven, creative-minded individual with a passion for digital advertising?

We are actively seeking a talented Paid Media Specialist to join our dynamic Marketing Operations department. As a key member of our team, you will be responsible for the day-to-day execution and optimization of our paid social campaigns, navigating the ever-changing landscape of platforms like Meta and TikTok, and ensuring our brands reach the right audiences at the right time. You will play a crucial role in driving customer acquisition and contributing to the overall growth and success of our digital footprint.

Your Skills and Experience:

• 1–3 years of experience managing paid social campaigns (Meta Ads Manager experience is essential)

• Familiarity with Google Analytics 4, understanding of tracking pixels and GTM (Google Tag Manager) is a strong plus

• A sharp eye for campaign auditing, ensuring ad copy, creative assets, and targeting parameters are flawless before launch

• Strong writing skills for crafting compelling ad copy and the ability to report findings clearly to your manager

• A Bachelor’s degree in Marketing, Advertising, Communication, or a related field
  

Your will be responsible for:

• Setting up and launching paid social campaigns across multiple platforms, ensuring alignment with brand guidelines and strategic goals

• Monitoring real-time performance and making tactical adjustments to bids, budgets, and targeting to maximize ROAS and minimize CPA

• Collaborating with the creative team to request assets and writing engaging ad headlines and descriptions that drive conversions

• Implementing and verifying tracking pixels to ensure 100% accuracy in data collection and attribution

• Tracking daily spends and pacing to ensure all campaigns remain within their allocated financial limits

• Monitoring daily campaign spend and performance, providing regular updates on key metrics (clicks, impressions, conversions) and preparing concise weekly performance summaries to ensure tactical alignment
  

Company culture and benefits:

At Sisu Group we believe in creating a positive and inclusive workplace culture where teamwork is the key. We value collaboration, open communication, and treat all team members as equals. We encourage our employees to be proactive and take ownership of their work, while also providing the support and resources needed to help them grow and develop even further.

We understand that our employees are our biggest asset, which is why we offer a competitive compensation package that includes stock options, and generous paid time off. We believe that building a great company is about more than just creating a successful product, it's about building a community of passionate and driven individuals who share a common goal.

If you're looking for a company where you can grow professionally, work with talented and dedicated colleagues, and make a real impact, then Sisu Group is the place for you.

By submitting this application, the candidate agrees that Sisu Group stores personal details to be able to process the job application. Sisu Group follows and is compliant with the General Data Protection Regulation.